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LISTERINE® ANTISEPTIC PENETRATES PLAQUE BIOFILM DEEPER THAN CETYLPYRIDINIUM CHLORIDE (CPC)†
Rinses containing cetylpyridinium chloride only go so far, and in lab studies they have been proven to kill less bacteria.1
Recommend a rinse with deeper plaque biofilm penetration: (confocal microscopy of living biofilm cells [green] and dead biofilm cells [red] at deepest layer).1
Rinsing with LISTERINE® Brand Mouthwash products does not replace a routine, professional prophylaxis and is not indicated for the treatment of periodontitis or tartar removal.
4 ESSENTIAL Oils
The fixed combination deeply penetrates plaque biofilm, killing bacteria and inhibiting growth
Gingivitis Reduction vs CPC
LISTERINE® Antiseptic regimen* reduces gingivitis by 65% more than Crest® Pro-Health™ regimen1*
BIOFILM PENETRATION VS CPC - references
*Comparison of brush/floss/rinse regimen vs brushing alone.
†Lab study: Mixed species biofilm growth 48 hours prior to 30-second treatment with mouthrinse or sterile water.
Reference: 1. Data on file, Johnson & Johnson Consumer Inc.