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slide_2_evidence-of-efficacy.jpg

Production Year:

2019

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EVIDENCE OF EFFICACY

HEAD-TO-HEAD-DATA

Greater fluoride uptake:
LISTERINE® TOTAL CARE vs Act® Total Care

Deeper plaque biofilm penetration:
LISTERINE® Antiseptic vs CPC

Superior gingivitis reduction:
LISTERINE® Antiseptic regimen* vs Crest® Pro-Health™ regimen*

Greater fluoride uptake:
LISTERINE^® Brand rinses vs Act^®

Greater plaque removal:
LISTERINE^® floss vs Guide^®

Greater and more durable occlusion:
LISTERINE^® SENSITIVITY ZERO ALCOHOL vs occlusive toothpastes

PRODUCT DATA

LISTERINE® Antiseptic:
Site-specific benefit

LISTERINE® Antiseptic:
Efficacy against plaque/gingivitis development*

LISTERINE® Antiseptic:
Reduction in existing plaque/gingivitis

LISTERINE® Antiseptic vs Peridex™:
Efficacy against plaque/gingivitis*

LISTERINE® Antiseptic:
Reductions in whole-mouth plaque/gingivitis

LISTERINE® READY! Tabs®:
Neutralization of oral malodor

*When used as a supplement to regular oral care hygiene measures.