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CRYSTAL BLOCK™ TECHNOLOGY

Crystals build with every rinse to provide deep, stable, comprehensive tubule occlusion1-3

LISTERINE® SENSITIVITY mouthwash with CRYSTAL BLOCK™ Technology provides daily repair of damage by creating a powerful barrier for continuous sensitivity protection. It provides 24-hour protection for sensitive teeth,* reaching virtually 100% of sensitive areas.1,3 Most oral care sensitivity products either numb the nerve endings or create a thin protective layer on the exposed dentin.3,4

LISTERINE® SENSITIVITY blocks open tubules by depositing stable crystals both on the surface of the dentin and deep inside the tubules.1,3

View how this process works in the video below. Recommend LISTERINE® SENSITIVITY to your patients for long-lasting relief from the pain of dentin hypersensitivity.3*

MINIMALLY AFFECTED BY ACID OR MECHANICAL METHODS; TUBULE OCCLUSIONS REMAIN RESISTANT1,3

 

Provides tough, durable occlusion, unlike competitive occlusive toothpaste1,3

- Achieves 99% occlusion after 12 rinses3

- Maintains 92% tubule blockage even after challenge1*

- Occlusion from competitive toothpastes erodes by as much as 50% after mechanical and acid challenge1,3†

*With continued use.
†In laboratory studies

Formulated to provide greater fluoride uptake

4 ESSENTIAL Oils

The fixed combination deeply penetrates plaque biofilm, killing bacteria and inhibiting growth

Stretches, slides, flexes, and grabs for superior plaque removal

Crystal Block - References

References: 1. Sharma D, Hong CX, Heipp PS. A novel potassium oxalate-containing tooth-desensitizing mouthrinse: A comparative in vitro study. J Dent. 2013;41(Suppl 4):S18-S27. 2. Sharma D, McGuire JA, Gallob JT, Amini P. Randomized clinical efficacy trial of potassium oxalate mouthrinse in relieving dentinal sensitivity. J Dent. 2013;41(Suppl 4):S40-S48. 3. Data on file, Johnson & Johnson Consumer Inc. 4. Canadian Advisory Board on Dentine Hypersensitivity. Consensus-based recommendations for the diagnosis and management of dentin hypersensitivity. J Can Dent Assoc. 2003;69:221-226.